Analytics & Optimization
is the measurement, collection, analysis and reporting of your website data for purposes of understanding your website usage. Web analytics tells you about your website visitors' interactions with your website.
Search Engine Optimization (SEO)
is the process of adding special tags (behind the scenes, these tags don't appear on web page) to each one of your web page in order to optimize your website in such way that it can be easily found by people who are looking for information shared on your website.
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